How to connect Klaviyo to Zapier

Connecting Klaviyo to Zapier allows you to automate workflows and integrate Klaviyo with other apps and services. Here’s a step-by-step guide on how to connect Klaviyo to Zapier:

Step 1: Sign Up for Zapier

Create a Zapier Account:

If you don’t already have a Zapier account, go to Zapier and sign up for a free account.

Step 2: Connect Klaviyo to Zapier

Log in to Zapier:

Create a New Zap:

Click on “Make a Zap” in the top-right corner of the dashboard.

Choose a Trigger App:

In the “Choose App & Event” section, search for and select “Klaviyo”.
Choose a trigger event. Common triggers include:
- “New Subscriber” – triggers when a new subscriber is added to a list.
- “New Event” – triggers when a new event is logged.

Connect Your Klaviyo Account:

Click “Sign in to Klaviyo”.
You will be prompted to enter your Klaviyo API key.

Get Your Klaviyo API Key:

Log in to your Klaviyo account at Klaviyo.
Go to “Account” > “Settings” > “API Keys”.
Click “Create API Key” if you don’t have one. Copy the public API key.

Enter the API Key in Zapier:

Paste the API key into the Zapier prompt and click “Yes, Continue”.
Zapier will now be connected to your Klaviyo account.

Step 3: Set Up the Trigger

Choose Account:

Select the Klaviyo account you just connected.

Set Up Trigger:

Configure the trigger settings, such as the list or event you want to monitor.

Test the Trigger:

Click “Test Trigger” to ensure that Zapier can pull data from Klaviyo.
If the test is successful, click “Continue”.

Step 4: Choose an Action App

Choose Action App:

In the “Choose App & Event” section, search for and select the app you want to integrate with Klaviyo. This could be any app supported by Zapier, such as Google Sheets, Slack, Mailchimp, etc.

Choose an Action Event:

Select the action you want Zapier to perform in the chosen app. For example:
- “Create Spreadsheet Row” in Google Sheets.
- “Send Channel Message” in Slack.
- “Add/Update Subscriber” in Mailchimp.

Step 5: Connect the Action App

Connect Your Account:

Set Up the Action:

Configure the action settings, such as mapping Klaviyo data fields to the fields in the action app.

Test the Action:

Click “Test & Continue” to ensure that the action is set up correctly.
If the test is successful, click “Finish”.

Step 6: Activate the Zap

Name Your Zap:

Give your Zap a descriptive name.

Turn On the Zap:

Toggle the switch to turn on your Zap.
Your Zap is now active and will run automatically based on the trigger you set.

Example: Adding New Klaviyo Subscribers to a Google Sheet

Create a New Zap:

Click “Make a Zap”.

Set Klaviyo as the Trigger App:

Search for “Klaviyo” and select it.
Choose the trigger event “New Subscriber”.
Connect your Klaviyo account by entering your API key.

Configure the Trigger:

Select the Klaviyo list to monitor for new subscribers.
Test the trigger to ensure it works.

Set Google Sheets as the Action App:

Search for “Google Sheets” and select it.
Choose the action event “Create Spreadsheet Row”.

Connect Your Google Sheets Account:

Configure the Action:

Select the spreadsheet and worksheet where you want to add new rows.
Map Klaviyo subscriber fields (e.g., email, first name, last name) to the corresponding columns in Google Sheets.

Test the Action:

Run a test to ensure that new Klaviyo subscribers are added to the Google Sheet correctly.

Activate the Zap:

Name your Zap (e.g., “Add Klaviyo Subscribers to Google Sheet”).
Turn on the Zap.

By following these steps, you can connect Klaviyo to Zapier and automate various workflows to enhance your marketing and operational efficiency. If you have any specific questions or need further assistance, feel free to ask!